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Reed Property Group toasts to positive 2016 outlook



Reed Property Group toasts to positive 2016 outlook


2015 may have markeReed Property Group toasts to positive 2016 outlookd the 100th anniversary of the ANZAC landings at Gallipoli, seen us discover flowing water on Mars and — much to the delight of teenage girls across the nation — brought us a Bieber revival, but with 2016 now upon us, it begs the question: what does the new year hold?

Reed Property Group CEO Jay Emmerton has his eye firmly on the Sunshine Coast and Gold Coast property markets and said he expected to see growth in residential sales volumes and prices throughout 2016, particularly at the higher end of the market.

“Low rental vacancy statistics coupled with the large volume of enquiries received over the past few months indicate there undoubtedly continues to be a strong demand for housing in these two Queensland regions,” Mr Emmerton said.

“While we’re likely to see more modest growth Australia-wide, I expect the South East Queensland property market will continue to thrive.”

Mr Emmerton said with the area experiencing the first indications of a more robust market since the Global Financial Crisis, Reed Property Group had a number of exciting initiatives in the pipeline this year.

“We’re delighted to have just launched the luxurious Astoria development at Broadbeach — a 13-level beachfront development with just 16 prestige full-floor and half-floor residences — marking our expansion into the Gold Coast market.”

“With the Commonwealth Games now only two years away, we expect interest in the Gold Coast and the potential it offers will continue to grow, which is why we’re exploring a number of opportunities in the area.”

“On the Sunshine Coast we are planning to commence construction of our second commercial building at Emporio in the heart of Maroochydore, and are also testing the market for a hotel concept within the precinct.”

Mr Emmerton said judging by the successes of 2015 and the strong signs of growth in the South East Queensland market, he expected 2016 would be a positive year.

“Amongst other things, 2015 included the sale of a major Sunshine Coast icon — the Big Top Market Fresh shopping centre — as well as record sales on Reed’s  newest land release, Flame Tree Pocket, which has really set the tone for entering 2016,” Mr Emmerton said.

“While rising property prices may pose a challenge for first-home buyers this year, the supply of more affordable house and land packages along with record low interest rates, will ensure buyers at all levels will be able to capitalise on the current conditions.”

The company’s Flame Tree Pocket subdivision project in Sippy Downs certainly piqued the interest of entry level buyers looking to get into the market with a number of first-home owners capitalising on the sub-$400,000 and $500,000 house and land packages in 2015.

“We are currently selling the final stage of Flame Tree Pocket which has enjoyed sales well above our expectations, with one stage selling out within 24 hours and others being snapped up within a couple of weeks of release,” Mr Emmerton said.

On the back of this success, Mr Emmerton said Reed Property Group would be looking for opportunities to launch other small-to-medium-sized subdivision projects in 2016 as Flame Tree Pocket is completed.

“In regard to other current projects, we expect to see some of our major projects sell-out early in 2016 including Belise in Bowen Hills, Brisbane which will be completed in the last quarter of 2016 and only has a handful of apartments still available; and First Light in Mooloolaba which only has three apartments remaining and will be completed by April 2017,” Mr Emmerton said.

Reed Property Group has been delivering residential, commercial and retail projects throughout Queensland since 1987 and is one of the state’s largest privately-owned businesses. The group has offices on the Sunshine Coast, as well as in Brisbane, Townsville and Mackay and employs more than 70 staff.

To find out more, please visit or call (07) 5479 4444.

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Gateway to $3 billion, 4800 home new Coast city opens




THE gateway to Palmview’s $3b master-planned community of Harmony will become a reality on Monday.

AVID Property Group and Sunshine Coast Council’s Cr Rick Baberowski will officially open Peter Crosby Way, the northern access into the 378ha project to the south of Sippy Downs.

During the next 15 to 20 years Harmony will deliver more than 4800 homes for 12,000 future residents, all enhanced by 100ha of open space.

Harmony is also slated for the future delivery of a town centre offering 15,250sq m gross floor area.

AVID Property Group general manager Bruce Harper said the event would be a landmark day for development at Palmview.

“This is an exciting construction milestone as we officially open Peter Crosby Way – the gateway to Harmony,” Mr Harper said.

“The road’s name pays homage to the site’s Crosby family history and will service 12,000 future Harmony residents, as well as those in neighbouring communities.”

Sunshine Coast farmer Peter Crosby has been a land-owner since 1964 and has strong roots in the area.

Crosby Hill Road at Buderim is named after the family.

Mr Crosby has been operating a cattle farm on the land, and a cane farm in previous decades.

The road opening coincides with the start of construction on individual houses at the estate.

Work on display homes in the Harmony Display World is already well advanced with the 43 homes from a team of 25 national and local builder partners expected to open in the second half of this year.


Harmony’s first home buyer Daniel Clark said he was looking forward to construction commencing on his new home.

“It is very exciting to get out on site and see the construction progressing at Harmony,” Mr Clark said.

“Having downsized to a smaller sized block will mean less time spent on maintenance and more time for the important things in life.

“Harmony is the perfect location for me – right in the heart of the Sunshine Coast but also a short drive to Brisbane, meaning I can be close to both my daughters and grandchildren at Noosa and Albany Creek.

“I love that my block is so private and there will be lots of green, open spaces in the community.

“I was happy to learn that the development has become the first six leaf EnviroDevelopment masterplanned community in the South East.”

Queensland home builders, Stylemaster Homes, is set to deliver Mr Clark’s new four-bedroom, open plan home.

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Housing shortage: 150 home inspections to jag a rental




JOHN Hunt thought he would be sleeping on the streets this week.

Mr Hunt has spent the past two months searching for a rental property after being told he would not be able to renew the lease at his Currimundi home.

As if finding an affordable rental on the Sunshine Coast is not hard enough, his house hunt was made even more difficult because he needs a residence that is wheelchair accessible and can accommodate his two companion dogs.

On the eve of eviction this week, he got a phone call that changed his Christmas.

“I got a house – that’s Christmas taken care of for me,” he said.

Mr Hunt will move this weekend to a rental at Beerwah which he can make wheelchair-friendly through the use of portable ramps.

He had been forced to look for somewhere else to live because his landlord required his current house for use by a relative.

He said he was fortunate that his letting agent, aware of his predicament, had allowed him enough leeway on vacating the property by the due date of Tuesday.

“I would have been out on the street,” he said.

On a disability pension, Mr Hunt is part of a group of people finding it increasingly difficult to rent on the Coast because their fixed incomes have not risen at the same rate as rents.

Mr Hunt estimated he looked at 150 houses over two months, of which about 20 were suitable.

He was critical of home owners and letting agents who seemed oblivious to the requirements of disabled potential tenants such as himself.

“It’s not the housing crisis, it’s people with no common sense – people sending me out to houses with stairs and houses I can’t fit into in a wheelchair, bathrooms I can’t fit into,” he said.

His house hunting gave him an insight into the shortage of affordable housing on the Sunshine Coast.

“It’s just so scary. Some of the people I talked to were living in their cars. Something needs to be done. People need to know about it, I think,” he said.


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Sunshine Beach property breaks real estate record



The property overlooks Sunshine Beach, as the backyard lawn meets the sand.

The property overlooks Sunshine Beach, as the backyard lawn meets the sand.

A SUNSHINE Beach mansion sold for a cool $9.3 million has smashed a Queensland real estate record.

The sale of the Webb Rd beachfront beauty now claims the highest property sale in the state outside of Brisbane.

Noosa real estate agency Tom Offermann oversaw the multi-million dollar exchange and principal Tom Offerman said the 1460m2 property is worth every penny.

“It’s a record price, but I think it’s worth every dollar when you consider it’s a once only payment for enjoyment in perpetuity, and the value will only escalate over time,” Mr Offermann said.

“It really only hits you how wonderful the property is when standing on the lawn overlooking the surf.

“It’s the highest Queensland sale of its type outside Brisbane and sets a new benchmark for lifestyle property.”

The five bedroom, four bathroom property overlooks a panaromic ocean view of Sunshine Beach, with a lush tropical backyard garden fringing a lagoon-style pool and a lawn that seamlessly meets the white sand.

The home boasts “party-sized” balconies and terraces, open spacious interiors, and is a two-minute stroll to a shopping village and 4km to chic Hastings St.

Webb Rd is a short cul-de-sac and contains just four beachfront houses in total

The property overlooks Sunshine Beach, as the backyard lawn meets the sand.

Mr Offermann said the previous owners lived there since 1984, and have “downsized” from the property to another house in the same area.

Mr Offermann would not comment on the buyer’s identity or intentions for the property, however did make note of the number of celebrities that often make Sunshine Beach their home.

“One of the real joys of our business is the people we have the privilege to meet. It’s amazing who can walk into our offices: rock stars, movies stars, sports stars, corporate captains, celebrities, billionaires, you name it,” he said.

“I remember one day we met the Incredible Hulk, Bill Bixby, in our office, and then bumped into Rod Stewart getting a sandwich next door.

“While Noosa’s drawcard is its natural environment, amenable climate, and lifestyle, I hear a lot of people saying they love it because all the people seem so relaxed and pleasant.”

Tom Offermann handles most of the prestigious sales in Noosa and currently has seven of the eight available beachfront houses listed, starting at $5.95 million.

Mr Offermann said he remembers overseeing the first million dollar sale for a Sunshine Beach property in the late 1980s.

“I recall negotiating the first million dollar sale for a Sunshine Beach house in 1987 when a lot of people considered it a ridiculous price,” Mr Offermann said.

“Demonstrating how the value of prime location, we sold it again a couple of years ago for over $7 million.

“Records will continue to be smashed because they are just not making any more of it and people, who can afford it, will want it.”

Original article published at  by Staff Writer 21/9/16

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